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Interview with Rasmus Sojmark, CEO & Founder, SBC
Q: What is the Legends Charity Game? RS: The Legends Charity Game is something we’ve been dreaming about for a long time, and now it’s...

UGC
Aug 18, 2025


Gambling and decentralisation: Will Europe follow the U.S. model?
The gambling industry is one of the most dynamic and economically significant sectors in the world, generating billions of dollars in...

Viktoriya Zakrevskaya
Aug 14, 2025


Legal gambling reduces the spread of gambling addiction
Populists often draw parallels between the growth of the gambling industry and the increasing prevalence of gambling addiction. Their...

Anton Kuchukhidze
Aug 12, 2025


Gambling market expands into new African jurisdictions
Africa is rapidly emerging as a key hub for the global gambling industry's development. Driven by rapid economic growth, urbanisation,...
Viktoriya Zakrevskaya
Aug 7, 2025


The long-anticipated audit of the gambling industry
This summer marks the 5th anniversary of the adoption and entry into force of the Law of Ukraine "On State Regulation of Activities...

Anton Kuchukhidze
Aug 5, 2025


5 years of gambling regulation in Ukraine: results
This year marks the 5th anniversary of the adoption and entry into force of the Law of Ukraine ‘On State Regulation of Activities Related...

UGC
Aug 5, 2025


Gambling market reforms in Europe: combating illegal activities
In recent years, European countries have been increasingly revising their gambling legislation. Old approaches that proved to be...

UGC
Jul 30, 2025


Europe is actively reforming its gambling market to combat illegal operators
In recent years , European countries have been increasingly revising their gambling legislation . Old approaches that proved to be...

Anton Kuchukhidze
Jul 29, 2025


Google allows Ukrainian gambling ads: How this will change the market
The opportunities that this decision opens up for the Ukrainian gambling market were outlined by Viktoria Zakrevska, Deputy Chairman of...

UGC
Jul 28, 2025


Google Opens the Door to Ukrainian Gambling: What It Means for Players and Businesses
As of July 14, Google has allowed licensed Ukrainian gambling operators to advertise on Google Search, YouTube, Google Play, and Discover...

UGC
Jul 25, 2025


Ukrainian Gambling Market Gets a Boost with Google’s Approval for Ads
The Ukrainian gambling market received a new boost for development. Ukraine joined the list of countries that allow gambling advertising...

UGC
Jul 25, 2025


New online advertising rules give domestic gambling a boost
On 14 July 2025, the Ukrainian gambling market received a new boost for development: Alphabet Inc., the owner of the Google brand,...

Viktoriya Zakrevskaya
Jul 24, 2025


Viktoriya Zakrevska spoke about the consequences of excessive regulation of the gambling sector in Europe
In her latest blog post, Viktoriia Zakrevska, gambling market expert and Deputy Chairman of the Ukrainian Gambling Council (UGC),...

UGC
Jul 22, 2025


PlayCity enhances regulatory control over gambling advertising
In today's digital world, where access to information and entertainment is faster and more convenient than ever, the risk of unregulated...

Anton Kuchukhidze
Jul 22, 2025


European Experience: Excessive gambling restrictions contribute to the growth of the shadow market
As part of efforts to combat gambling addiction, a number of European countries are introducing strict restrictions on the operations of...

UGC
Jul 18, 2025


How excessive measures against gambling addiction result in budget losses: the European experience
The fight against gambling addiction is a significant challenge for many European countries, as the social consequences of unchecked...

Viktoriya Zakrevskaya
Jul 17, 2025


Online legal gambling advertising is reaching a new level
July 14, 2025 became a landmark date for the Ukrainian gambling market. On this Monday, Alphabet Inc., the parent company of Google,...

Anton Kuchukhidze
Jul 16, 2025


Cryptocurrency takes over online casinos: Convenience for players has turned into a threat for the market
In 2025, cryptocurrencies became the primary payment method in online gambling, thanks to their speed, low fees, and privacy. However,...

UGC
Jul 15, 2025


State Online Monitoring System: launch approaching
One of the key tools intended to ensure transparency, protect players, and combat illegal gambling is the State Online Monitoring System...

Yurii Havrilechko
Jul 15, 2025


Will the State Online Monitoring System be operational soon?
The reform of the gambling market in Ukraine from the outset envisioned the creation of a unified, automated state regulatory system...

UGC
Jul 11, 2025


The Flip Side of Cryptocurrency Anonymity in Online Gambling
The global online gambling industry continues to show steady growth — in 2024, it reached a market volume of $95.5 billion. However,...

UGC
Jul 10, 2025


Is the State Online Monitoring System about to launch?
The reform of the gambling market in Ukraine initially envisaged the creation of a unified state regulatory automated system designed to...
Viktoriya Zakrevskaya
Jul 10, 2025


Cryptocurrencies in the online gambling industry
The global online gambling industry is showing steady growth, reaching $95.5 billion in 2024 . However, the transformation processes...

Anton Kuchukhidze
Jul 8, 2025


Implementing Safe Gambling Strategies: A Cornerstone in Preventing Gambling Addiction in the EU
In recent years, there has been a growing recognition across the EU of the need for a comprehensive approach to preventing this...

UGC
Jul 7, 2025
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